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Cash Flow Basics Every Freelancer Should Know

Profit on paper means nothing if the cash is not there. Here are the fundamentals that keep you afloat.

Cash Flow Basics Every Freelancer Should Know
Photo: Karol Dach via Openverse (CC0)

Cash flow is timing, not profit

You can be profitable and still run out of money if payments arrive later than your bills are due. Cash flow is about the timing of money in and out, and it is what actually keeps a freelance business alive.

Invoice promptly

The clock on getting paid does not start until you send the invoice. Invoicing the moment work is done, rather than at the end of the month, pulls your income forward and smooths your cash flow.

Keep a buffer

Because client payments are lumpy and sometimes late, a cash buffer covering a few months of expenses turns a late invoice from a crisis into a minor annoyance.

Watch what is owed to you

Knowing at a glance what is outstanding, and following up on it consistently, is the difference between waiting and getting paid. Your receivables are money you have earned but not yet collected.

Key takeaways
  • Cash flow is about timing, not just profit
  • Invoice the moment work is done
  • Keep a buffer to absorb late payments
  • Track and chase what is owed to you
Julien Jimenez
Written by

Julien Jimenez

Julien Jimenez is an independent software builder based in Paris. He designs, ships, and operates focused SaaS products for small businesses and independent professionals. Read the full author page.

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